Fri, 26 June 2015
You have put your time, resource, sweat, sleepless nights and maybe even some tears into your product or business and are ready to take it to market. It's an exciting time. It feels like your baby. You want to shout from the mountain top to the world how awesome it is. You look at all the millions and billions of people on Facebook, Twitter, LinkedIn, Instagram, Snapchat, Periscope and the list goes on. You want to tap into the power of community. You want some social buzz. You want people to be talking about your brand. Slow down there my friend. I know you are excited but how you enter the world of social media is very important. Remember you only have one chance to make a first, second and third impression. You don't want to lose people at the first 140 character hello because you are all about yourself. Even though you may be new to some of these amazing social networks, the millions of people who are already living and breathing them daily more than they want to admit are not new to them. They have behaviors they are accustomed to. They have certain ways they like to communicate with people and brands. You can't just plop onto Facebook or Twitter and announce your new product or mobile application has launched expecting to build instant community and fame. You need to develop a solid plan and strategy for how you will integrate social media into your business and launch for real result. You need to think it through. You must start long before you launch, not the week before or morning of. Take a listen to the 143rd episode of the Social Zoom Factor podcast where I share with you 5 foundational elements you must have to launch your business or product using social media. I also provide 10 simple ideas and tips to integrate social media into your launch immediately. Take a listen and be sure to subscribe to the entire series on iTunes, Stitcher or SoundCloud! In this 30 minute podcast you will learn:
Direct download: SZF_143_Launch_Strategies_Final_mixdown.mp3
Category:general -- posted at: 12:13pm EDT |